Danna Duncan, instructional technologist extraordinaire, presented this edition of TED O’clock and showed Simon Sinek’s “How Great Leaders Inspire Action.” In his talk, Mr. Sinek discusses the premise of how people don’t buy what you do, they buy why you do it. This is applicable whether you are marketing a product (like Apple) or a cause (like civil rights…think Reverend Doctor Martin Luther King, Jr.). People follow leaders that give a “why” to what they are doing and what the organization they lead is doing more than leaders who simply say what the organization is doing.
Afterward, conversation focused on topics such as why teammates felt more connected to some supervisors over others, how we might incorporate this information into what we do within and outside of ITS:, and how we might change our communications to include more about why we are doing something.
Thank you, Danna, for doing a great job with this edition of TED O’clock! If anyone else has an idea for a talk we should watch or better yet, would like to present a talk, please contact Linda to find a time to do so!
ITS:Always fun, never boring
Respectfully submitted,
Linda Petro
