{"id":4798,"date":"2022-11-04T11:39:50","date_gmt":"2022-11-04T17:39:50","guid":{"rendered":"http:\/\/sites.coloradocollege.edu\/socc\/?p=4798"},"modified":"2023-11-06T11:00:54","modified_gmt":"2023-11-06T17:00:54","slug":"seiji-oda","status":"publish","type":"post","link":"https:\/\/sites.coloradocollege.edu\/socc\/2022\/11\/04\/seiji-oda\/","title":{"rendered":"SoCC Interviews: The Seiji Oda Interview"},"content":{"rendered":"\n
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Seiji Oda is a rapper, singer\/songwriter, and producer from Oakland, California. He began producing and creating music in high school. Seiji rose to prominence when he and his brother Nathaniel, or Lil Ricefield, released their viral song \u201cTrapanese,\u201d a song that poked fun at asian stereotypes and referenced countless anime and other Japanese pop culture over a Seiji-produced beat. The song was remixed by local Bay Area rappers Daboii and Cash Kidd. But Seiji isn\u2019t only an incredible producer, he can rap, sing, and songwrite just as well. In the past few years, he has worked heavily on his solo work, releasing one of my favorite albums of this year, lofi\/\/HYPHY, an album that combines the two genres, the former being known for its chiller production and the latter known for its danceability. I got the opportunity to talk to Seiji about his upcoming album ORA\/\/\u592a\u967d, <\/em>which is coming out on November 7th.<\/p>\n\n\n\n

What\u2019s your process for making a cohesive body of work, whether that\u2019s a two-piece or an entire album?<\/strong><\/p>\n\n\n\n

I usually approach it by having a theme for whatever the project is. A lot of the time it might be a single song that inspires the full body of work. I think \u201cOk here\u2019s this song that has this specific feeling that I\u2019ve never done before and I want to keep building on and around that.\u201d It\u2019s really about that feeling. For this next project, I really want to make sure that every song, or at some point around the song I get that feeling from it. When you hear a song and think \u201cthat shit has that shit in there\u201d, I can\u2019t really describe it. The reason I listen to music is to get a specific emotion or get in a certain mood, so I try to create bodies of work that represent how I feel and I can go back to that project when I want to feel that way. <\/p>\n\n\n\n

It\u2019s just fun too. Music doesn\u2019t have to be serious in order to be impactful. It can be some dumb shit. It doesn\u2019t have to be the most polished thing in the world and it gets the job done.<\/p>\n\n\n\n

I saw that you made a Japanese City Pop playlist and your new song City Pop 001 incorporated that genre. Are we going to hear more of that on the album?<\/strong><\/p>\n\n\n\n

Not this album. I just did that as a loosy because that was what I was feeling at the time. That\u2019s what I\u2019m really into right now, but I definitely see myself doing a project based all around that. A fully City Pop-inspired project is gonna happen sometime. This next album is a whole different thing.<\/p>\n\n\n\n

What vibe will the album have?<\/strong><\/p>\n\n\n\n

It\u2019s called ORA\/\/\u592a\u967d<\/em>, which means the sun in Japanese. The alternative title is A Love Letter to the Sun<\/em> and I wrote it that way because to me the songs are ordered in a way that represents the phases of the sun throughout the day. The first song feels like the sun rising, it has a peak, and the project ends at the end of the day. I really wanted to capture this feeling I get sometimes when I meditate. It\u2019s very warm, orange, I don\u2019t know where it\u2019s coming from. It\u2019s that warm feeling that I get that I want to capture in the music. That color is why I ended up calling it ORA, the first three letters of orange. But it\u2019s also that glow, expanding light that I was feeling. I think it has a cohesive, overarching sound but each song is totally different in terms of the tempo and the type of music it is. It\u2019s definitely more Balledy than most of my music is. I think that a lot of my music is more rap, just me talking shit, freeform. This is more me writing songs to somebody or for somebody rather than a stream of consciousness. I wanted to come at this project with more intention. That\u2019s not something I necessarily think I have to do, but I wanted to do it for this project, it\u2019s how I wanted it to feel. Then it can be re-interpreted from there. <\/p>\n\n\n\n

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Image courtesy of Seiji Oda<\/figcaption><\/figure>\n\n\n\n

What do you see in your future working on genre-bending music? Will we hear this on your upcoming album?<\/strong><\/p>\n\n\n\n

This project is different. Each song is inspired by a different era of music. I\u2019m not trying to combine to different things, but there is a theme throughout this project of looking at two different sides. I wanted to recreate the concept of lenticular images with this project where you\u2019re listening from a different perspective. Most music has equal things on each side. I wanted to break that. People have done this in the past. The Beatles were very free about their panning. They would have the drums panned to the left, which is weird as hell, most people have their drums in the middle. I wanted to make lenticular songs, where there\u2019s a song on one side and a whole other song on the other side. Depending on which ear you\u2019re focusing on, you might hear something very different. That\u2019s a theme of this project, especially in the first song. Throughout the project, it switches back and forth between the bright side of the sun and then the more cozy, comfortable side of the song. You\u2019ll see it in the project. Half of the songs are uppercase and half are lowercase to represent these two sides. It switches back and forth between this.<\/p>\n\n\n\n

I see that every Sunday you post a new item of music. Since you\u2019re fully independent, is that a way to keep fans engaged, or is it more to keep yourself engaged in making music?<\/strong><\/p>\n\n\n\n

I would say it’s both. It\u2019s definitely for the fans though. As an independent artist, I\u2019m always trying to get new people to listen to my music. What matters to me the most is having the people that always listen to my music or more casual fans feel like they\u2019re part of something. This is why I do early releases of music on my discord or artist page. I do this to create an engaged community. I want to create a space that people can return to every Sunday and build a personal relationship with the people that listen to my music. I can\u2019t just disappear for four months drop an album and not talk to anybody, I\u2019m not Frank Ocean, not yet. It also helps me stay creative, I work best within structure. Having limitations makes me more creative, like here\u2019s something I have to do and how can I go outside this box.<\/p>\n\n\n\n

Who\u2019s better at lacrosse, you or Ricefield?<\/strong><\/p>\n\n\n\n

You can ask him *Seiji points the camera at Lil Ricefield*. Probably him not gonna lie.<\/p>\n\n\n\n

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Seiji and his brother Lil Ricefield\/\/Image courtesy of Genius<\/figcaption><\/figure>\n\n\n\n

Do you have a path that you\u2019ve thought out or are you just taking things as they come?<\/strong><\/p>\n\n\n\n

Right now I\u2019m just taking things as they come. In terms of music, I have my releases planned out. I have what projects I want to put out and in what order. In terms of life though, we\u2019re figuring it out.<\/p>\n\n\n\n

I really liked your Hyperpop remix of aero3, do you plan on making any more Hyperpop songs in the future?<\/strong><\/p>\n\n\n\n

I do love Hyperpop. I love trying to produce songs like that because it\u2019s so intricate. I have been working on this project with one of my friends KP. He is really interested in it. His project is going to be really Hyperpop-heavy, and it\u2019s mostly produced by me. <\/p>\n\n\n\n

Who are your biggest inspirations and influences, both musically and personally?<\/strong><\/p>\n\n\n\n

Lately, I\u2019ve been inspired by Nujabes and his production, especially Lofi. Anyone that\u2019s into that, whether they know it or not, pulls from his shit or from Dilla. I\u2019m not a big Dilla fan, but of course, I listen to a lot of his stuff. Erykah Badu is another one of my favorite artists and inspirations, both musically and personally. Also Souls of Mischief. They were a jazzy hip-hop group from the 90s in the bay. I like that the way that they don\u2019t take themselves too seriously but they also take themselves seriously. They take their craft seriously but they had fun with it. I think being light about stuff helps develop your craft. One of my favorite movies is Everything Everywhere All at Once<\/em>. That\u2019s definitely inspired me, maybe not in terms of music but more as a creator. They\u2019re hella funny with their shit, but they can get their message across because their not trying to hit you over the head with it. It\u2019s like \u201chow can we make this cool ass thing and throw as many ideas at the wall as possible and not take ourselves too seriously to get our message across.\u201d<\/p>\n\n\n\n

-Seiji was disappointed that I hadn\u2019t seen the movie-*<\/p>\n\n\n\n

*EDIT: I’ve seen it now, it’s so good<\/p>\n\n\n\n

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Image courtesy of Seiji Oda<\/figcaption><\/figure>\n\n\n\n

Are there any other movies that inspire you?<\/strong><\/p>\n\n\n\n

I wouldn\u2019t say a movie necessarily but one of my aesthetic and sonic inspirations is Samurai Champloo<\/em>. I love the storytelling. Princess Mononoke<\/em> also inspires me. I have a two-piece Princess Mononoke-inspired<\/em> project that I\u2019ll drop on a Seiji Sunday<\/p>\n\n\n\n

Who are you listening to right now?<\/strong><\/p>\n\n\n\n

I really like the new Smino album. I\u2019ve been listening to a lot of City Pop. A lot of Cindy. I\u2019ve also been listening to a lot of Pluggnb remixes on SoundCloud. They got a crazy Ariana Grande Pluggnb remix. <\/p>\n\n\n\n

How\u2019d you get into producing?<\/strong><\/p>\n\n\n\n

I used to record myself on my old ass computer. That was me making songs over other people\u2019s beats. I got to a point where I wanted to make my own shit and what I wanted to make wasn\u2019t out there. This was before the youtube type beat era, we didn\u2019t have those in 2012. Producing was the only option. I was also heavily inspired by HBK. I was like \u201cthese dudes are producing all of their own shit?\u201d. That inspired me to be able to do it all myself, I didn\u2019t have to have a whole team, I could just do it in my bedroom, so that\u2019s where it started. When I was first making beats, I was on Mixcraft 5, and that was something. It was ass. <\/p>\n\n\n\n

Who is the next collab for you in the bay? Who\u2019s your dream collab?<\/strong><\/p>\n\n\n\n

I\u2019m working with the homie ClayDough, he\u2019s a producer, me and him are gonna drop a project. I got some music with Franco Dollas dropping, it\u2019s going to be on the album\u2019s cassette tape. I also got some music with Nate Curry, he\u2019s from Sacramento, but me and him are gonna put out some stuff. For dream collab, E-40. I just want to see his process. Just to be in the same room with him and soak up the game. <\/p>\n\n\n\n

Why are you dropping on Monday?<\/strong><\/p>\n\n\n\n

The reason I do that is because it technically drops on Sunday night so that way I can drop everything I need to on YouTube first so the people can see it before the album comes out on Sunday. I don\u2019t like dropping on Thursday or Friday, even though it\u2019s the industry standard and that\u2019s when people look for new music because the context for me is more important than the numbers. If more people listen to it on a Friday, they\u2019re going to be out with friends and doing stuff and listening to it. I\u2019m not mad at my music being played in that setting but I\u2019d rather have it be played on a Sunday when you\u2019re having a relaxed day. I want people to listen to my music in the context where they are putting their full attention to it rather than playing it in the background.<\/p>\n\n\n\n

Seiji\u2019s doing a bonus track version of the album, which is going to be a virtual cassette tape. He\u2019s going to sell it directly to the fans through emails. It\u2019s going to have a lot of extra stuff, songs, videos, cover art, the tracklist, and more. This is a great opportunity to have ownership of music in a day and age where we\u2019re streaming all of our favorite music.<\/strong><\/p>\n\n\n\n

ORA\/\/\u592a\u967d<\/em> is coming out on November 7th on all streaming platforms.<\/strong><\/p>\n\n\n\n

Follow his Instagram @seijioda<\/a><\/strong><\/p>\n\n\n\n

Soundcloud<\/strong><\/p>\n\n\n\n

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