by Stephanie Jones. reposted from Vault

Search engine optimization has grown from a minor web development skill into a full-time position. Today, if a web user can’t find a company online, it’s toast. This fact has given rise to specialists who have mastered navigating the chaotic sea of the internet.

Part marketing, part web coding, and part content development, SEO requires flexibility, patience, and an appetite for learning. Though some fundamental rules remain unchanged over the years, SEO evolves quickly alongside the internet that spawned it. Those who understand these rules are highly valuable in an increasingly digitized world.

Are you up to the challenge? LEARN MORE…